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The Story

Gary Caraccioli grew up working on his family’s farm in the Salinas valley at the foot of the Santa Lucia Mountains. Gary and his brother Phil spent many hours as children watching their Swiss-Italian grandfather labor with love over his home grown, homemade wine. Wine with dinner was truly an integral part of their Swiss-Italian heritage. As a result, Gary grew up with the belief that wine is not just a beverage it is an experience.

In 2006 Gary enticed his Uncle Jim and brother Phil, to expand their agricultural roots into the wine businesswith the idea that they would make an exclusive and original wine that was not being produced anywhere else in the area. His goal was to develop a sophisticated and complex sparkling wine specific to the Santa Lucia Highlands.

When Gary met Michel Salgues and Joe Rawitzer, the plan was set into motion. Salgues, who was born and raised in France, and Rawitzer a Monterey County native of Swiss Italian decent, view wine very similarly to Gary. Their belief: to enhance the consumer's experiance through the best grapes and most stringent procedures in not only still wines but also sparkling.

Today the Caraccioli’s continue to produce Brut and Brut Rose sparkling wine varietals as well as Pinot Noir and Chardonnay.

The fourth generation of the Caraccioli family has joined the founders in their venture, and Joe has since retired. In fact Gary’s son, Scott, is head of marketing and oversees day-to-day operations.  In between running a thriving winery, guests can likely see the Caraccioli family members pop in and out of the tasting room or along the streets of the city. Scott is often found heading to a meeting in Carmel or Monterey where he sits in executive positions on boards for several organizations including the Monterey County Vintners and Growers Association, the Carmel Chamber of Commerce and the Carmel Wine Walk.

Caraccioli wines have been described as “Old World” with deep roots, which is no surprise coming from this old world family!